n its fifth year as an exhibitor, OMS invites trendsetting lighting designers seeking comprehensive customer support for a 360° experience in the effect of the Right Light. Attendees will uncover trends that move the world of lighting through interactive displays and also, gain unique insight into OMS’ lighting expertise by meeting the R&D experts and viewing demonstrations of their cutting-edge technological innovations.
“OMS’ presence at Light+Building 2014 will reflect how we have grown to become an important European influencer in the global lighting space— a company that is shaping the future of lighting,” said Vladimir Levarsky, CEO, OMS. “Our goal is to show how the innovative solutions we have developed in recent years, combined with our worldwide network of suppliers and partners, have positioned us as a top player ready to tackle large-scale global projects."
The OMS exhibit will be divided into two sections: Global Trends and OMS Lighting Innovations. The first section will be dedicated to the following global trends: Light and Psychology, Human Centric Lighting, Light and Safety and Energy Saving. Trends will be illustrated through real-world examples that feature lighting solutions demonstrated in different environments.
Light and Psychology: Modern purchase behavior is driven by desire rather than need. As store differentiation based on merchandise, price, quality and location becomes more challenging, retailers must look at new ways to connect with their customers and build loyalty. The use of the right light can have a direct influence on every area of retail success. Understand the relationship between shop window, accent and dynamic lighting and how to use brightness, colour temperature and colour to boost sales.
Human Centric Lighting: Human centric lighting may well be the next great step forward in the evolution of lighting. Humans have a fundamental need for the physiological and psychological regulation that daylight provides. Learn how modern technologies can bring the benefits of daylight into our interior spaces by means of changeable brightness levels and colour temperatures.
Light and Safety: White light is imperative for public lighting, as it is perceived as brighter and provides superior colour rendition compared to the commonly used yellow light. It greatly improves visual acuity and therefore increases safety for those using our roads and public spaces. See the actual difference between effective and ineffective street lighting.
Energy Saving: Lighting is responsible for forty percent of a building’s electricity consumption, consuming scarce energy resources and contributing greatly to CO2 emissions. A simple switch to LED lighting can provide savings of up to sixty percent, which may be increased to almost eighty percent when combined with the use of a Lighting Management System. Find out how lighting is one of the most effective energy efficiency measures and provides the fastest return on investment.
The second section of the OMS exhibit; OMS Lighting Innovations, will offer an exclusive look into the inner workings of OMS’ R&D department. Experts from Thermal Design, Electronic Design, Optic Design and Product Design will demonstrate their ground-breaking work in energy harvesting, gesture control, nano structures and conceptual designs, to name a few.
Visitors will also learn about OMS’ patented system of rating lighting products and solutions, Lighting Quality Standard (LQS), which ensures the right light is used for each application. LQS combines 20 objective rating criteria with six key elements (Ergonomics, Emotion, Ecology, Efficiency, Esprit and Exceptionality) to judge a lighting device or solution.
“Every two years, the lighting world looks to Light+Building as the event that charts the course of the entire industry,” said Roman Krška, Sales DirectorOMS. “From our ambitious exhibit centred around trends to our live demonstrations and European Lighting Tour (ELT) truck presentations, OMS will set itself apart as a visionary, educator and innovator.”
In addition to its exhibit, OMS invites visitors aboard its ELT truck, which will be parked around the corner from Hall 4 at Hall F04.0, stand A05.
OMS’ innovation was recently recognised by the ‘Design Plus powered by Light+Building’ competition. Its DUELIS luminaire was one of 36 products to earn the prestigious Design Plus Award, a seal of quality for products demonstrating future viability, innovative design and energy-efficient technology. DUELIS, selected by a highly qualified jury of experts from 238 entries, will be displayed in a special exhibition for competition winners during Light+Building 2014 in Hall 1.1, stand E51.
With DUELIS luminaire, OMS also participates at ‘Architecture and Technology Prize for Innovation’ that reward products and conceptual solutions that impress both in terms of their design quality and their technicality. DUELIS will be one of the projects presented as part of a special display during Light+Building 2014 in Hall 3.1, stand D40.
OMS produces lighting solutions for commercial, residential and architectural applications, advancing the use of LED technology and sophisticated thermal management. Its comprehensive product portfolio combined with customer-driven support services ranging from lighting design and installation to maintenance and inspection contribute to OMS’ status as a global leader in lighting innovation.
OMS has risen to become the fastest growing lighting company in Europe with more than 1000 employees. Its research and development centre, known as the Lighting Innovation Centre, comprises 120 experts that play an integral role in advancing the future of LED in Europe.